J. Merrill
Psy 300
Study Guide
Exam #2
Chpts 6, 7, 8
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Chapter 6
types of conformity -
compliance, acceptance, obedience
Asch study
Milgram study- results,
factors that influenced obedience, fundamental attribution error
Reflections on classic
studies
normative vs. informational
social influence
factors that increase
conformity - unanimity, public behavior, status, cohesion, group size, etc.
perception of conformity in
collectivistic vs. individualistic cultures
who conforms – reading
on own in text
reactance
asserting uniqueness
Chapter 7
good vs. bad persuasion
cognitive approach to
persuasion
central vs. peripheral
routes
communicator - credibility,
attractiveness, similarity, expertise, trustworthiness, rate of speech, etc.
content - effect of fear,
primacy vs. recency effect, effects of good feelings, reason vs. emotion, 1 vs.
2 sided appeals, etc.
channel of communication
– active experience vs. passive reception, personal vs. media influence,
etc.
what is the audience
thinking - effects of forewarning, distracters, level of involvement
sleeper effect
two-step flow of
communication
cults
Chapter 8
social facilitation -
definition, causes
social loafing - definition,
causes, collectivistic countries, gender differences, exceptions to social
loafing, remedies
groupthink - definition,
causes, symptoms, prevention
deindividuation -
definition, causes (group size, anonymity, etc)
definition of a group
minority influence –
factors influencing
leadership styles –
types, most effective